Last week, 60 All-Stars from Newark, New Jersey visited the Mondelez International headquarters in East Hanover, New Jersey. After entering the brightly colored atrium, the middle-school students were then welcomed by some of the leaders of Mondelēz International North America.
Students learned about the history of the global snack corporation and participated in a sensory activity with the Consumer Science team where they tasted crackers with different ingredients and flavors. They also learned about packaging and marketing products. Students then got the opportunity create a new snack. Small student groups presented their product design, product ingredients, marketing vision, and target audience to a panel of Mondelez International leaders across different departments.
All-Star Breanna said that, “the most challenging part was the process of creating my own product and getting facts and figures together to present. Once we were done, the most exciting piece was actually presenting to the panel.”
“I enjoyed presenting for the panel and creating my own product. The most difficult part was trying to contain my excitement during the presentations of the Mondelez International staff,” said All-Star Rasaan.
In the end, each team was provided an award for one of three categories, most creative, most innovative or most impactful (Environmentally Responsible). One of the winners for most the “Environmentally Responsible” snack was named the “Pullie Cookie”. This 3 layer banana split flavored cookie would be packed in recycled materials, and could be composted! A few All-Stars were seen walking through the halls of their school the next day wearing their medal, and shared their experience with friends and teachers.
The Mondelez International Foundation partners with ASAS to promote active, healthy lifestyles through health and nutrition programs, from healthy cooking and nutrition classes to fitness and urban gardening, in 12 national markets.